Sony Ericsson expands with three new clamshell devices
Today three new clamshell devices for Sony Ericsson are introduced and show a kind of active lifestyle that is key for SE. The set is the first real introduction of multiple clamshell devices for the brand and shows that SE wants to be part of this s
Sony Ericsson is expanding its portofolio rapidly and today three new clamshells can be added to the list with mobile devices. All devices show a distinct feeling that Sony Ericsson gives in their products. It is a kind of active lifestyle that suits any person nowadays.
The new Sony Ericsson W710i, Z710i and Z550i are equipped with the latest specifications such as megapixel cameras, Bluetooth, memory card slots, support for USB mass storage and strong music player capabilities.
We expect the devices to hit the market around the third quarter this year. Prices are not yet known at this stage. Check out the stories below.
Sony Ericsson W710i
The new Sony Ericsson W710i is together with the W850i the second device introduced today that will be added to the Walkman series. The second Walkman clamshell is equipped with a 2.0 Mpixel camera, Memory Stick Micro™ (M2™) slot, Bluetooth, Walkman player, support for USB mass storage and flight mode.
The device has all the unique features of a Walkman series in a slim, small and compact package. The external screen supports control of the Walkman player and several music player keys are placed next to the external screen and on the flip. It is the first device which combines sports applications that measure your running speed, distance and time, or simply count your steps when walking with Walkman features.
The device will be shipped with a 512 MB Memory Stick Micro™ (M2™) card and will be available in the upcoming months.
For more information on the Sony Ericsson W710i check out the phone page.
London, UK - 18 May 2006 - Listening to music while exercising takes a new turn today as Sony Ericsson introduces the W710 Walkman® phone. Designed to support an active, sporty lifestyle, the W710 includes a motion sensor plus new fitness applications that measure your running speed, distance and time, or simply count your steps when walking. Sporty good looks, a high performance Walkman® player and easy-to-use interface all combine to make the W710 the perfect sporting partner, whether you’re running for fun or keeping a check on how much you walk each day.
Available in Performance Graphite and Hatha Violet the phone also features a 2 Megapixel camera with digital zoom and comes supplied with 512 MB Memory Stick Micro™ (M2™) - enough to keep you going through the longest walk or fitness session, although this can be expanded to 1 GB if you’re left wanting more.
Fitness applications included as standard help you take your Walkman® phone into new territory. The jogging application can be accessed easily from both the sub display and main display to measure both speed and distance covered while out running. There’s also a daily step counter that resets automatically at midnight and your progress is displayed even when the phone is on standby.
The user interface is easy to use while on the move. The fitness application, Walkman® player and FM radio can all be controlled using the external display and the quick access keys next to it - so you don’t have to open the phone and find yourself losing concentration.
To add even more dimensions to your active life, the W710 comes with the very latest Sony Ericsson accessories. The Active Clip IAC-60 is specially designed to make the W710 accessible and comfortable to wear. Clipped to your bag, waist or arm by way of a highly adaptable strap, it makes using all the features on the W710 easy when working out.
We all know the frustration of earphones falling out when we’re on the move. With the Stereo Portable Handsfree HPM-65 that is eliminated, making it the perfect handsfree for the W710. A light design with ear hooks give a stable fit, while a standard 3.5 mm plug means you can change the earphones if you wish. As with all Walkman® phones, the music mutes when the phone rings, so you need never miss a call.
More key features of the W710:
Music listening
- Walkman® player - Advanced music player with Megabass™; allows search and sort by artist, album, track and playlist
- FM Radio with RDS - Up to 20 favourite channels can be stored with the preset function. The FM Radio can be used as alarm clock
- Flight Mode - turn the phone off in no-phone zones for music player only
Music management and transfer
Supplied Disc2Phone Music Management Software allows you to easily rip your CDs and transfer tracks from your PC to your phone. You can also transfer tracks to your phone that you’ve already ripped into your existing music libraries; just ‘drag and drop’ and the full metadata - artist, album and track - will be transferred too. When the W710 is connected to your PC with the USB cable, the PC recognises the Memory Stick Micro™ (M2™) as an external hard drive, so you can easily and quickly transfer music files to the Memory Stick in this way.
Music recognition
Now you can easily discover the title and artist of a song you’re listening to on the phone’s radio or even your own radio at home or in the car. TrackID™ powered by Gracenote® Mobile MusicID is a new service which means you can record a few seconds of a song either via the microphone or the in built FM radio and then with one click send that clip to the Gracenote® worldwide music database which will identify the track and relay the information back to the W710 phone.
Key accessories
- Portable Speakers MPS-60
- Music Cable MMC-60
- Stereo Portable Handsfree HPM-82
- FM Music Transmitter MMR-60 (where legal to sell)
- Sony Memory Stick Micro™ (M2™) Up to 1 GB
The Sony Ericsson W710 is a Quad-band EDGE/GPRS Walkman® phone commercially available in Performance Graphite and Hatha Violet and starts shipping during Q3 2006.
Sony Ericsson Z710i
The Sony Ericsson Z710i is the same device as the W710i, but without all the Walkman possibilities. It is placed in the segment of the elegant camera clamshell for the business environment and will be available in two special colors. The Z710 also supports Bluetooth™ streaming in stereo (A2DP).
The device will be shipped with a 64 MB Memory Stick Micro™ (M2™) card and will be available in the upcoming months.
For more information on the Sony Ericsson Z710i check out the phone page.
London, UK - 18 May 2006 - Sony Ericsson today announces the Z710, the camera phone that will appeal to the hard working person looking for a phone to fit an intensive business and private life. This EDGE-capable clamshell packages a suite of advanced business and multimedia features in a sophisticated and stylish design.
“The Z710 is perfect for business and personal use,” says Jan W‚Ä?reby, Corporate Executive Vice President, Head of Sales and Marketing, Sony Ericsson. “It offers many features that today’s business people expect in a phone such as easy synchronisation with a PC to keep calendar and contacts up to date and its sophisticated, yet casual design fits today’s professional lifestyle.”
Business-friendly features include push e-mail support and RSS feeds for news updates and traffic reports direct to your phone. PC tools include synchronisation of your phone book and calendar as well as USB 2.0 support. A 64 MB Memory Stick Micro™ (M2™) is supplied that is expandable to 1GB and can be used to store and transfer any type of multimedia content, including text, graphics, video, stills and audio files.
The Z710 also features the Access NetFront™ full HTML browser. It makes web access on the move as simple as on a PC and EDGE speed means pages download rapidly. It also has the latest Bluetooth™ 2.0 with HDR (high data rate) for fast data transfer with other Bluetooth devices, providing robust, quality connections for accessories such as wireless headsets and handsfree car kits. The Z710 also supports Bluetooth™ streaming in stereo (A2DP) so you can enjoy the full stereo power of the phone’s media player completely wire-free.
The 2 Megapixel camera captures sharp, crisp stills and video and these are easily shared using MMS, Bluetooth™, stored on the Memory Stick or transferred quickly to your PC via USB.
When it’s time for you to switch off, the entertainment suite includes a high performance media player and FM radio with RDS. The media player supports all of the common music file formats, including the new e-AAC+, which dramatically reduces memory space and download time.
The clamshell design allows for a large external LCD screen. This allows many functions to be performed without opening the phone. By using the direct keys next to it, the media player, FM radio, SMS message review, previewing tasks and diary appointments can all be accessed and controlled.
The Z710 is a Quad-band EDGE/GPRS phone available in Twilight Black or Metallic Sand and starts shipping during Q3 2006.
Sony Ericsson Z550i
The last device is the Z550i, a new T610 look-a-like clamshell for the mid-end segment of the market. It has specifications like a 1.3 megapixel camera, MMS, Bluetooth, Email, Memory Stick Micro™ (M2™) slot and more.
For more information on the Sony Ericsson Z550i check out the phone page.
London, UK - 18 May 2006 - Mobile phoners looking for quality, style and good looks will love Sony Ericsson’s Z550, announced today. Finished in a combination of premium brushed metal and high gloss material, the Z550 is a classy partner for work and leisure with universal appeal.
The 1.3 Megapixel camera has 4x digital zoom and takes great snap shots and video for capturing those unpredictable moments. These can be viewed on a crisp, bright colour display. With 20MB of onboard memory expandable to 1GB, it’s simple to store and share a large collection of pictures using MMS, Bluetooth™ or e-mail.
“The Z550 has an exclusive, understated feel that’s a tribute to our iconic phone the T610, and features a 1.3 megapixel camera, unusual for a phone in this sector” said Jan W‚Ä?reby, Corporate Executive Vice President, Head of Sales and Marketing, Sony Ericsson. “In all, the Z550 is a phone that breathes quality and value.”
Finding shots once you’ve stored them is child’s play with the new thumbnail gallery feature. This allows you to search your images both visually and according to the date they were taken with multiple thumbnail images being shown on the 262k sharp colour screen.
The Z550 connects easily to a PC for fast transfer of multimedia files and synchronisation with your phone book and calendar. The phone also has full HTML internet browsing and optional Bluetooth™ headset and car-handsfree kit for wireless freedom on the move.
The Sony Ericsson Z550 is a GPRS clamshell camera phone available in Sterling Black or Pearl Copper and starts shipping during Q3 2006.
