Three new models from SE; two new candybars and one new clamshell
Next to the other introductions from Sony Ericsson three new models are introduced today. One new clamshell and two new candybars, which are ment for the low and mid-end market segment.
The new set of devices shown here consists of three new models; two candybars and one clamshell. These are ment as successors for several models in the current portofolio. The K310i, K510i and Z530i have each their own unique points and these will be discussed below.
- Sony Ericsson Z530i
- Sony Ericsson K510i
- Sony Ericsson K310i
Sony Ericsson Z530i
The clamshell in this set is the new Z530i, a new affordable model which is introduced to the market by Sony Ericsson. The device is the successor of the Z520i and has almost the same looks as the new W300i. The Z530i has Bluetooth, a VGA camera with 4x digital zoom, 28 MB of internal memory, support for USB 2.0 and USB mass storage and a new 65K Ultra Bright Colour (UBC) internal screen, a new screen technology that produces a crisp, clear image.
For more information and specifications about the new device please take a look at the Sony Ericsson brandpage where you will find more new introduced products next.
Click here for the Sony Ericsson brandpage
For the complete pressrelease about the new device check it out below:
London, 28th Feb 2006 - The Z530 clamshell camera phone announced today from Sony Ericsson is an affordable, quality finished design with classic appeal. It is an ideal tool to capture, view and share images. The phone has an expandable memory to 1 GB and Bluetooth. Colour options are Chromic Grey, Soft Black and Elegant Red and Style-Up covers are also available.
Taking snapshots while out and about and sharing them instantly with friends and family is a breeze with the Z530. The stills and video camera has 4x digital zoom and shots can be quickly forwarded by MMS. Stored pictures are easy to find with the multi-way thumbnail photo album, as timeline search allows shots to be found according to the date they were taken. Two high quality displays - the Ultra Bright Color 65k display and monochrome 1” sub display on the outer shell - deliver a crisp, clear viewing experience.
Unique for a phone at this price point, the Z530 has a memory expandable to 1 GB by purchasing a Memory Stick Micro (M2), an ultra-small removable media device normally found in highly specified handsets. Connectivity applications such as Bluetooth, USB 2.0 support, standard push-email and full HTML Internet browser also help make the handset the ideal business companion.
The Sony Ericsson Z530 is a Triple Band GPRS clamshell commercially available in grey, red and black and starts shipping during Q2 2006.
Sony Ericsson K510i
The K510i is the successor of the K500i, which was available last year in three different types (F500i, K500i en K508i). The new K510i has in relation to the predecessor a 1,3 megapixel camera with 4x digital zoom, 262k colour screen, 28 MB of internal memory, Bluetooh and support for push e-mail and voice dailling.
For more information and specifications about the new device please take a look at the Sony Ericsson brandpage where you will find more new introduced products next.
Click here for the Sony Ericsson brandpage
For the complete pressrelease about the new device check it out below:
London, 28th Feb 2006 - Sony Ericsson today announces the K510, an elegant and modern 1.3 Megapixel camera phone with Bluetooth push email and fun imaging effects. Available in Midnight Black or Polished Purple with optional Bluetooth headset HBH-PV705 in matching colours, this modern design handset speaks quality. This small compact 1.3 Megapixel phone from Sony Ericsson is the perfect pocket sized tool for the ‘capture and share’ lifestyle.
“Capturing good quality shots and - best of all - sharing them with friends and family is a satisfying experience with this phone,” says Jan Wäreby, Corporate Executive Vice President, Head of Sales and Marketing of Sony Ericsson. “The picture quality is excellent and you have a variety of choices about how you share them - email, Bluetooth, MMS or IrDA, whatever’s most convenient. The neat effects package means you can also have a lot of fun with your pictures before you share them.”
The K510 allows high quality pictures to be captured, stored and shared in just a few clicks. The high resolution 1.3 Megapixel camera has a shutter button, 4x digital zoom and optional true camera flash - the Phone Flash MXE-60 - that does away with red-eye and delivers great shots after dark. With 262k colors TFT display it is easy to sort high quality pictures through thumbnails of stored pictures by date. Before sharing, pictures can be made more captivating with simple effects such as face warp, sepia colourising and panorama views.
An external antenna connector, Bluetooth support, USB cable in the box, support for industry-standard push email, excellent talk and standby times and a sophisticated yet simple design make the K510 a productive partner for the mobile office. New PC synchronisation software keeps the user right up to date with the full suite of Outlook applications, including Calendar, Contacts, Notes and Tasks.
Accessories include the brand new Bluetooth headset HBH-PV705 in matching colours, the HCA-60 car holder and the MXE-60 flash.
The Sony Ericsson K510 is a Triple Band GPRS handset and starts shipping globally during Q2 2006.
Sony Ericsson K310i
The K310i is the smallest new member in the portofolio. The new device is the successor of the K300i and has the new 65K Ultra Bright Colour (UBC) screen, a new screen technology that produces a crisp, clear image and support for push e-mail and voice dailling. Also the internal memory increased to 15 MB.
For more information and specifications about the new device please take a look at the Sony Ericsson brandpage where you will find more new introduced products next.
Click here for the Sony Ericsson brandpage
For the complete pressrelease about the new device check it out below:
London, 28th Feb 2006 - The K310 camera phone announced today from Sony Ericsson will appeal to anyone that wants to take quick snaps on the go and keep their pocket picture album always to hand. This well designed yet affordable handset integrates a phone and camera with practical tools for viewing, storing and sharing images. Added features, uncommon at this price point, include high quality display and imaging effects.
Viewing pictures with friends and family is a high quality experience thanks to the 65K Ultra Bright Colour (UBC) display, a new screen technology that produces a crisp, clear image. It is easy to browse through thumbnails of pictures stored on the phone for instant viewing or sharing by MMS or IrDA. Before sharing shots, fun imaging effects, such as ‘face warp’ can be added for extra interest and humour.
Useful business applications are provided by PC synchronisation, standard push e-mail and mobile Internet browsing. The integrated speaker phone also allows calls with multiple participants to be well handled and clearly audible.
A host of MP3 ring tones, 3D games and a media player with MP3 support make the K310 an entertaining partner when travelling, in the gym or walking.
The Sony Ericsson K310 is a Triple Band GPRS handset commercially available in Misty Silver and Shadow Blue colours and starts shipping globally during Q2 2006.
