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Joining the big boys has a price


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HTC has been in turbulent waters for some time now. The top models of the Taiwanese manufacturer do not want to appeal to the general public. This has to change with this recognizable HTC One A9.

The One A9 should turn the tide and was also presented as an iPhone killer. It features a 5-inch AMOLED display with Full HD resolution protected by Gorilla Glass 4. The similarity to the iPhone is not only in its appearance. There are also similarities in terms of functionality. For example, we find a fingerprint scanner under the screen. At the back there is a 13.1 megapixel camera, more about which later.

Content of the box
MicroUSB cable
Adapter
HTC Pro Studio headset
Manual

Identifying competition for the HTC One A9 is not that easy. This is not because it is better than all the others, but because of its hefty price tag. At the moment it still costs more than 500 euros and that puts you in a segment where most phones have better processors and larger displays. If you look purely at the specs, we point to the 150 euros cheaper Samsung Galaxy A5 (2016) as a competitor. And that is exactly the problem for the One A9. Actually, it deserves a considerable price drop so that it becomes a serious alternative. In the US, HTC had already started with this, but it was only temporary. Here on the other side of the puddle they didn't think such an introduction discount was necessary. At the time of writing, the price of the device had already dropped from 599 euros to 526 euros. Still a considerable amount if you ask us.


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